I work with several clients that need help managing their social media marketing. From managing a few social media accounts to several accounts, I had to set up a tracking social media followers system that would make it easy for me and them to track the progress of the account.
3 Important Tracking Social Media Followers Tips
Here are tracking social media followers tips:
- Make a list of all your social media accounts: Be sure to include the username and password. Also, add the email address that you associate with this social media account. Also, sort them into most followers first, second, and so on. This way you know where you are most influential. If you have a newsletter list and a blog list, include these subscriber numbers as well.
- Since it’s hard to see how many followers you gain over time, you should also track this number quarterly to see how you are growing. I like to make a spreadsheet of all the sites and include the number of followers on each social media account. Feel free to check out my example below. Not sure if you can tell, but there are 4 columns that say Quarter 1, Quarter 2, Quarter 3, Quarter 4. This is where I would put the number of followers or subscribers you have.
- Add this task to your calendar: I like to add this to my calendar as a reminder each quarter. This way, I don’t forget to look at this information. It really does help, I have tracked my data since 2012. =)
After compiling this data over time, you will be able to decide the percentage of increase or decrease and be able to graph it accordingly. It works wonders. I love looking at the graphs after compiled the data. I really notice the increase.
Remember that some social media sites allow you to see this data weekly and maybe even monthly. However, if you are looking for longer than a month, it may be more difficult to see the change in followers. So, by tracking this information in a spreadsheet, it will allow you to see the overall growth over the years not just weeks. It works great.
Do you track your social media followers/subscribers? How do you do it? Please share your thoughts below.