When advertising on social media, your website, or traditional media, the phrase "Call to action" is defined as a phrase to help "prompt an immediate action." As small business owners, we need to create a call to action for every advertising media we create. We need to remind people what they can do next. So, getting familiar with these terms is important. Remember, these call to action words are only phrases that you can use. There are plenty more out there. Now, here's some … [Read more...]
How to Track Social Media Followers in your business
I work with several clients that need help managing their social media marketing. From managing a few social media accounts to several accounts, I had to set up a tracking social media followers system that would make it easy for me and them to track the progress of the account. 3 Important Tracking Social Media Followers Tips Here are tracking social media followers tips: Make a list of all your social media accounts: Be sure to include the username and password. Also, add the email address … [Read more...]
5 Powerful Steps to Effective Contact Information Lists
As self-employed individuals, there are times when we drop the ball on doing certain tasks in our small business. Keeping up with our contact information lists are one of those tasks. If we don't have a useful contact information list, it will stop us from being productive with our advertising promotions. And, spend lots of time trying to figure out what we should update first to be effective in advertising. In this post, I will talk about steps you can take to be more efficient in your … [Read more...]
9 Ways To Market Your Business On a Budget
These days, a small business needs to be in front of people more frequently than ever before. There are so many distractions that may take the potential customer away from you. Though, as small business owners, we need to have strategies in place to be able to consistently market our small businesses on a regular basis with little money when necessary. Here are nine(9) tips to stay on budget while doing small business marketing. Write regular blog posts on your websites. Research other … [Read more...]
Tips To Make Your Business Goals a Success
Being a business owner is freeing but also time-consuming. We can make our schedule and work with and spend time with people we chose. However, there are some downfalls. One such downfall is being able to keep focused on seeing the bigger picture for our business and creating new goals for your business. Lucky for you, here is a list of tips to make your business goals a success. Here are some questions to ask yourself first. Where we want our business to go? Where we want to be … [Read more...]
Why You Need To Get Testimonials For Your Small Business
Being a small business owner means you wear many hats. Marketing Director and Sales Director are just some of your titles. Promoting your business needs to be the main priority for your business, especially when you start out. And, testimonials are a way for you to show your value. I learned this the hard way. For many years, I forgot to take before and after photos, get recommendations/testimonials from my clients, and market my organizing business with this information. When I think of all … [Read more...]
NEW Facebook Slideshow Advertising Feature To Attract New Fans
I don't normally get excited about advertising. I sometimes think it is a necessary evil. But, this new Facebook Slideshow advertising was actually fun to do. It is easy to do too. Brief background information on Facebook Slideshow ads: You have 15 seconds which is equivalent to 7 images. You can add music, add transitions, and adjust the image duration. Facebook Slideshow shares timeline or uploaded images as your ad. They said it can be viewed on low bandwidth devices as well. Here is … [Read more...]
New Year Goals
Welcome to the new year! Can't believe the holidays are over and we are starting back to work to focus on this year's goals. This year, I have decided to rotate through several topics. Here is a list of topics (New Year Goals) I plan on visiting throughout the year. Bookkeeping/Money Management - these posts will involve tips about QuickBooks or Quicken and other ways to save money in your small business. Office desk organizing - These posts will be about ways to declutter and determine … [Read more...]
5 Ways to Outsource Work to Save You Time and Money
There are many ways to get help for your small business, here are 5 ways to outsource work that will help you stay organized and on target with your business goals. Bookkeeping - simple reconciling of bank account and credit cards statements. Social Media Help - Researching posts online and setting up to post in a Social Media scheduler. Monthly pre-paid hours can be billed on a monthly basis and can be setup in advance to help you. Invoicing - This process usually needs to be done at … [Read more...]
