When advertising on social media, your website, or traditional media, the phrase "Call to action" is defined as a phrase to help "prompt an immediate action." As small business owners, we need to create a call to action for every advertising media we create. We need to remind people what they can do next. So, getting familiar with these terms is important. Remember, these call to action words are only phrases that you can use. There are plenty more out there. Now, here's some … [Read more...]
20 day Social Media Challenge to Increase Engagement
Creating content on Social media can get pretty annoying. I have several clients that contact me just to do their social media shares, so they don't have to deal with it. To help you get the most engagement possible, I created this challenge to help you get more engagement on your social media sites. Tip: Pick one social media page that gets the most response and focus this challenge on that one only. Don't worry about the other social media pages right now. 20 Day Social Media Challenge to … [Read more...]
9 Ways To Market Your Business On a Budget
These days, a small business needs to be in front of people more frequently than ever before. There are so many distractions that may take the potential customer away from you. Though, as small business owners, we need to have strategies in place to be able to consistently market our small businesses on a regular basis with little money when necessary. Here are nine(9) tips to stay on budget while doing small business marketing. Write regular blog posts on your websites. Research other … [Read more...]
The Most Important Areas To Review In Pinterest Analytics
Pinterest is by far my favorite social media site. Sharing images and helping others, they created this site just for me and probably many other people. =) While the Pinterest Analytics section is informative, we can get lost in all the numbers and forget to figure out what they mean. Over the years, I have devised a system to review this area without spending too much time analyzing and not enough time implementing. Today, I am going to share with you, my shortcuts. Do I have a Pinterest … [Read more...]
The Most Important Areas To Review in Facebook Insights
While setting up a Facebook page and posting regularly help you get your business name out there, they are not the only tasks you should do to keep abreast of your audience. This week starts a new series that will examine the most important areas to review on various social media sites. When to visit Facebook Insights? Reviewing Facebook insights once a month works well if you do not have a large audience or your audience doesn't visit your page frequently. But, if you have a responsive … [Read more...]
