***Full Disclosure: Visit our "Disclosure Policy and Cookies" for details. Affiliate links appear on this page from Google Adsense, Amazon, Impact affiliate members, and Shareasale affiliate members.****
Creating content on Social media can get pretty annoying. Several clients (Affiliate Link) contact me to do their social media shares so they don’t have to deal with it. To help you get the most engagement possible, I created this challenge to help you get more engagement on your social media sites.
Tip: Pick one social media page with the most response and focus this challenge on that one only. Don’t worry about the other social media pages right now.
Topics
The 20 Day Social Media Challenge to Increase Engagement
- Motivational Quote image. If you share an image, be sure to include the URL of where you found the image. If you share it without the link, it would appear that your audience thinks you created it.
- A video that makes people laugh. You can share someone else’s video and knowledge of the maker. Use YouTube to research, then share the video with other sites.
- Promote your website. Pick a page on your website and share it.
- Share a valuable tip. Share a tip about your industry.
- Promote a service or product you are selling. Pick a service page from your website and write content asking what your audience thinks.
Ask Questions to Prompt engagement.
- Get engagement by asking a question about one thing – only one thing.
- Industry article. Visit an industry magazine, share an article, and add a question.
- Share a testimonial within the image. Share a link to the site where the comment is located.
- Quote of the day image. Make up a quote or share a quote from your favorite author. Link back to their page if they have one.
Get involved using the video format.
- Video with an emotional feel. Find a video that sparks emotions in your viewer. I find that an image that invokes being sentimental or thankful engages people to respond.
- Offer a challenge to your audience. Pick a challenge that only your audience will do.
- Share an inspirational video or photo. Check out motivational speakers on YouTube.
- Share a popular older post. Share one of your posts from a year ago.
- Printable freebee. Share something that you created and may have posted on your website. Then, share the link too. And explain how to use it.
Share posts with feelings.
- A post that invokes feelings for a particular situation that relates to your industry. Look for something that frustrates your viewers about your industry.
- Share something about you or a staff member. Do a Meet the Staff post that shares their experience and what they love about working for the business.
- Share a photo of you and your product or doing your service. If you don’t have one, take a group or action shot of you doing your work.
- Create a survey and see what your audience loves you to share. People love to talk about themselves. Give them a few suggestions on what to pick to answer your question.
- Selfie video talking about tips. Talk about how you help your clients (Affiliate Link).
- Video interview with a colleague. Contact a friend in the industry who does something similar and create a Q and A for her/him to answer on the video.
Follow these social media tips to get interaction with your viewers.
- Post every day. Once or twice is not consistent enough for your audience.
- Schedule the post for your followers at the maximum time. Check out your social media platform analytics data at least once a week to see how it is progressing.
Check out these additional social media marketing posts to help you:
8 Ways To Engage Followers on Social Media Pages
9 Ways To Market Your Business On a Budget
12 Questions To Ask Before Posting On Your Company’s Social Media Page
17 Simple Ways to Increase Facebook Engagement
I hope these ideas help you and your business increase engagement on your social media business page. Please share how it goes. What worked best for you? I would love to hear what your audience interacted with and responded to. No industry is the same, so doing some experimenting will help you get a better idea of your audience.
Are you looking for help with your social media marketing or need ideas? Please visit my services pages and contact me with any questions.
Please note the link above is an affiliate link through Amazon, and at no additional cost, I will receive affiliate fees if you click through and decide to make a purchase.
Janet Barclay says
I am so pleased to find this! I have a great following on my Facebook page, but I don’t post as often as I should. This framework will help me to be more engaging.
Sabrina Quairoli says
I’m glad it helped inspire you. Thanks for stopping by and commenting. I really appreciate it.