Creative Tips to Make Engaging Holiday Greetings Images

There are many holidays through 2020 that you may want to wish your colleagues and customers a happy holiday on social media. So, this post will help you with various holiday images to share with your followers. The list below is the main holidays that take place through 2020.

2020 Holidays and Dates

New Year’s Day 1/1/2020
Martin Luther King Jr. Day 1/20/2020
Chinese New Year 1/25/2020
Groundhog Day 2/2/2020
Valentine’s Day 2/14/2020
President’s Day 2/17/2020
Mardi Gras 2/25/2020
St. Patrick’s Day 3/17/2020
Passover 4/8/2020
Easter 4/12/2020
Cinco de Mayo 5/5/2020
Mother’s Day 5/10/2020
Memorial Day 5/25/2020
Father’s Day 6/21/2020
Independence Day 7/4/2020
Labor Day 9/7/2020
Grandparent’s Day 9/13/2020
Rosh Hashanah 9/18/2020
Yom Kippur 9/28/2020
Boss’s Day 10/16/2020
Halloween 10/31/2020
Veterans Day 11/11/2020
Thanksgiving 11/26/2020
Black Friday 11/27/2020
Hanukkah 12/10/2020
Christmas 12/25/2020
New Year’s Eve 12/31/2020

Now that you know the dates of each of the holidays. Determine which one you want to share on your social media pages. You don’t need to do all of them unless you want to do it.

How to create engaging holiday social media posts

Creating your own images will allow you to customize your image to match your business’ brand. You can use an online app like Canva, Snappa, or use more advanced software like Adobe Photoshop. (Feel free to read a review about Snappa from a colleague of mine). Whichever you decide to use, you should take into account several factors when creating your own images on social media.

1. You want to engage your audience. Creating images is great, but you need to know why you want to create an image to share and who your audience is. Visit your social media insights and analytics for details. We have instructions on where and how to use this information. Visit our posts below.
   • Twitter Analytics
   • Instagram Insights
   • Facebook Insights
2. Determine which holiday you want to share a greeting. Not all holidays may apply to you and your followers. Choose wisely.

If you want to create your own images, there are several tips to keep in mind.

1. Decide on the common size and shape of the image that fits on most if not all of your social media pages. Having a square image (600×600 or 1200×1200 pixels) works well on Instagram and Facebook. But, if you use a square image on Twitter, the image will show only the top of the image in your timeline. So, be sure to have the text at the top half of the image. While LinkedIn shows the entire square image, it is a little smaller and there are two gray bars on each side of the image.
2. If you want to write words on the image, be sure to make it a contrasting color. For example, if there is a lighter image, use a darker text.
3. Use images that are less busy if you want to write words on the image. Not all images work with text.
4. Colors are important. Ask yourself, when you look at the image does the image instill happiness or gratitude? If the image makes you feel any negative emotions, you may want to stay clear of it.
5. Shock images are great attention-grabbing pictures but take caution. You may get a negative response from your readers.
6. Pick the right font. Not all font is legible in social media. Check and pick fonts that work on the mobile view best since many people are viewing your posts on that device.
7. Review images on your mobile device first. Some images look great on the desktop, but not on mobile. Be sure to check the image on mobile since that is where most of your followers are going to view the images.

Remember that it does take time to make images so, above all else make sure it is something you want to do and spend time on throughout the year. I hope this gives you some motivation to share your best greetings with your followers.

Remember, if you want help creating enticing images, feel free to purchase our Social Media Marketing Services.