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Did you ever walk into a small business brick-and-mortar store and buy something, knowing that you have just helped the owner? I hope you have. I have, and it feels excellent to help another small business owner! Small Business Saturday is my favorite time to shop for holiday gifts. It not only helps me get my holiday shopping done, but it also supports businesses in my area. Do you want to take part in an amazing day like this? The event is coming up soon! This year, the event is observed on Saturday, November 30th..
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If you don’t know about Small Business Saturday, here is some information about it.
What is Small Business Saturday?
Small Business Saturday started in November 2010. It is observed the Saturday after Black Friday and was created to encourage individuals to patronize brick-and-mortar small and local businesses. American Express promotes Small Business Saturday. If you want to find out more information, read the history on Wikipedia.
Where to find small businesses to support?
American Express has a small business locator that you can use to find a small business in your area participating in Small Business Saturday. Here’s the link. To give you some ideas on how to join as a patron, here are some options.
- Check out your local indoor farmers market.
- Visit clothing boutiques you have passed by for years.
- Pick up lunch at a new takeout franchise near your home.
- Buy dessert at a local baker.
- Make a massage appointment.
- Get your haircut at a nearby salon.
- Buy service gift cards from small businesses.
- Purchase hair products from your stylist.
- Buy gifts for loved ones on Esty.com.
- Get ice cream with friends at a local shop.
- Shop local brands when looking for food.
How do I take part in the Small Business Saturday event?
If you own a small business and want to participate in Small Business Saturday, check out this link from American Express. Even if you can’t do it this year, you can find some inspirational ideas for the holidays or next Small Business Saturday.
Shop Small(R) Event
If you are looking for small businesses participating in Small Business Saturday, check out this link.
I hope this post helps you get inspired to shop small and local this Saturday. Share the love of your favorite local small business.
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Now it is your turn! Leave the name of your favorite local small business and why you love them in the comment below. I would love to hear from you.
Visit some other posts for more tips on marketing your holiday season.
10 Holiday Marketing Ideas for Small Businesses – Before During and After COVID
20 Day Ideas to Increase Engagement
Thank you for your support of my small business!
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When I was the president of the local chamber of commerce, I always promoted “shop local.” And I still do that today. When I was looking for a new clothes dryer, the first thing I did was check out the local small business owners. Unfortunately, none could meet my needs so I had to go with a large national retailer. But local small businesses are always my first choice.
Personally I love the idea of supporting local retailers and craftspeople. Also designers and artisans of all kinds. We have a show in Toronto called The One-of-a-Kind-Show where hundred of artisans participate in a 10-day show to share and sell their designs and products. It is an amazing show to buy from home-based businesses and the variety of products is outstanding. I do support local farmer’s markets and local butchers as well. I agree that supporting home-grown businesses, especially at this time of year, is something we all can do to keep our dollars close to home. Thanks for sharing this reminder for this year’s small business Saturday and hopefully more people will adopt this practice more than just one day a year, Sabrina!
My favorite local small business is Serenity Coffee & Tea. Whenever I go in, the staff recognize me and are excited to tell me about new products that I might like. You don’t get that at the Mall!
Recently Small Business Saturday was extended to include e-commerce. I took the bags & buttons to my last show & displayed them. People asked about it & I think it helped with sales.
I never shop malls for the holiday! I love to buy gifts that are unique and those usually come from small shops. Having been a small business owner for 20 years, I suppose I’ve always been more aware of giving my business to local shops.
I love to shop and eat at local small businesses that are unique to our area. Let’s be sure and celebrate this Saturday! So glad it’s not on Black Friday!
I just love this! I SO believe in supporting small businesses, and that’s where I do my Christmas shopping. I’l be doing so Saturday!