Small businesses need to have a strategy through the holidays. Here are some tips to maximize your holiday sales. I used some of these for my organizing business. Develop your holiday strategy early. October is a great month to do this. You can use a calendar and mark the events and activities so all employees know the strategy. Focus on promotions that add value not price, like free wrapping with purchase. Team up with other small businesses and create an event that benefits both … [Read more...]
Powerful Tips to Make Your Product-Based Business A Success
If you own a product-based company, you may notice that selling a product is easier than selling a service. The product is tangible. Customers can feel it, use it, and share it with others easier than a service based company. Today, I am going to talk about tips for your product-based company to help you get more sales with less effort. I recently found this video from Sheena Iyengar. She talks about choice overload problem. Sheena Iyengar: How to make choosing easier: Length 16.05 minutes I … [Read more...]
